The Business of Nu Skin is to sort; not always to sell

Nu Skin and people at the 15th floor Octagon Bldg contacts you under the process of Sorting, not Selling.

Nu Skin's business is much more a sorting process, than it is a selling business. It is this fundamental difference in philosophy that separates me from the multitudes of sales trainers, marketing “gurus” and book authors out there. I take no perverse pride in selling ice cubes to the Eskimos. I am not here to prove my manhood by demonstrating I can manipulate or trick a guy into buying something he doesn’t want, or can’t afford. There’s no integrity in that.

There is no greater way, however, in their business practice and best interests in presenting their marketing message in the best, most effective manner possible — to qualified prospects. Like any other company or business, you would want to outsell, outmaneuver and out market competitors, but you want to do it by offering a better value. Then you want to market that kind of value better than anyone else out there. And that’s what Nu Skin and these people want for you.